Rob Enderle

About

Rob Enderle is a principal at Enderle Group. He is a nationally recognized analyst and a longtime writer for eWEEK and Pund-IT. Enderle is considered one of the top 10 IT analysts in the world by Apollo Research, which evaluated 3,960 technology analysts and their individual press coverage metrics.

Intel Changes Position: MHz Is History

Around the beginning of the last decade, Intel had the most efficient processor and was trying to argue that competing designs—which had faster clock speeds but did less actual work—were in fact inferior parts. They tried to get the industry to abandon MHz as a measure of performance and failed. At the end of the […]

Microsoft Responds to Threats

With challenging litigation in several states, an ongoing and strengthening consent decree with the U.S. Justice Department, the ongoing attacks on Microsoft products and customers by virus writers, and the recent ruling by the European Union, the company has never been under greater threat. In fact, I cant remember any company—technology or otherwise, with the […]

Sony vs. Apple: Sony Takes It Up a Notch

Sony is the closest thing the Windows world has to an Apple Computer. It is also the company that should be the natural winner when it comes to the upcoming convergence in the consumer electronics space. Unfortunately, Sony has had execution issues that have made me doubt it will ever step up to its potential. […]

A Tale of Two Tablets

Disclosure: HP and Microsoft are currently clients of mine, and Toshiba and Apple have been clients in the past. There is a growing belief that by the end of 2006 all laptops will have digitizers and the name, “Tablet Computer” may only apply to the slate designs. But we arent there yet and, currently, very […]

SCO Should Win

Editors Note: There are two sides to every story, including the battle over Linux. To help crystallize the issues, we asked two of our columnists to take extreme positions to help clarify the upcoming court battles. Rob Enderles pro-SCO commentary follows. Dont miss the other side, as Linux Topic Center editor Steven Vaughan-Nichols takes the […]

Hardened Laptops: A New Meaning of Extreme

Disclaimer: While not currently a client, I have consulted for Itronix in the past. Typically when we talk about extreme laptops we use “extreme” to mean high performance—resulting in laptops of eight pounds or more. However, ruggedized, or hardened laptops are another class of extreme machine. On Monday, laptop maker Itronix Corp. announced that the […]

Windows XP Reloaded: The Mystery Deepens

Jim Allchin, Microsoft group vice president of platforms, in the manner of casual dinner conversation heard around the world, bypassed the companys normal protocol for product announcements on Thursday and revealed that there will be a new “Kit” from Microsoft, currently code-named Windows XP “Reloaded.” Officials at Microsoft are now scrambling to understand what the […]

The Future of the Laptop According to Intel

As I write this column from the Intel Developers Conference, I am connected wirelessly, making it easy to forget that most still have yet to experience what it is like to be connected to the network almost every place you go without the use of the modem. At IDF, Intel showed not only the technical […]

The Death of Bluetooth: Intel Moves to Ultrawideband

At the Intel Developer Forum on Wednesday Intel announced the company was giving up on the deadlocked Ultrawideband IEEE task group and going it alone with a derivative offering they are calling Wireless USB. This initiative, for them, does everything that Bluetooth does and, effectively means that for PCs Bluetooth is all but dead. Intels […]

Intel Responds to AMD Threat, Broadens 64-Bit Line

With the announcement that Intel is releasing a Xeon Processor with 64-bit extensions, perhaps the title of this column should be “Yamhill lives.” This is because Yamhill was a much rumored, but never confirmed Intel project to bridge the 32- and 64-bit world with a transition chip. Yamhill was always believed to be an Itanium […]