Rob Enderle

About

Rob Enderle is a principal at Enderle Group. He is a nationally recognized analyst and a longtime writer for eWEEK and Pund-IT. Enderle is considered one of the top 10 IT analysts in the world by Apollo Research, which evaluated 3,960 technology analysts and their individual press coverage metrics.

The Secret to Success of PalmOnes Zire

PalmOne Inc. announced Thursday that it has sold 3 million Zire handheld computers in the three months since the companys launch, in a time when handheld sales in general were flat. Whats more impressive is that 70 percent of the sales were to new users and 50 percent were to women—in a market that has […]

Hard Drives: Where Performance Still Counts

Not that we need it, but we are about to enter another performance war. Certainly this should come as no surprise. Weve had platform fights, processor fights, graphics fights and even memory fights (remember Rambus?), so another active battle shouldnt even give us pause. But whether or not we are ready, we are about to […]

How Security Firms Exploit Us

The other night, I was watching the Showtime network program “Penn & Teller: Bullshit!” The program, hosted by Penn and Teller, spends its time debunking popular beliefs. The latest episode talked about how we are manipulated by questionable companies and organizations that seem to sell safety but actually market fear. Companies profess to want to […]

The New Crossover Class of Portable Computers

In the interest of full disclosure, I currently consult with Vulcan and sit on IBMs advisory council. Crossover vehicles have started to dominate the automotive market. It started with the minivan, a combination of car and van, and then proceeded to the station wagon/truck hybrid called the SUV. Now we see the SUV combining with […]

SCO Should Win: Week Two

Two weeks ago, I wrote the “SCO should win” side for a debate surrounding the outcome of The SCO Group vs. IBM trial. To write it, I reviewed SCOs allegations, simplified them down to the core arguments and created what I envisioned SCOs legal team would present as an opening statement in court. I even […]

Turning a Notebook into a PDA

In the interest of full disclosure, Intel, Transmeta and Vulcan are clients of mine. Now, I admit that turning a $2,000 notebook into a $500 PDA sounds kind of nuts. But stay with me and Ill explain. The problem we have with notebook computers, and this will be particularly evident with the new ultrasmall portables […]

MyOrigo Prototype Tackles Smart-Phone Faults

You run into the most interesting things as an emerging-technology analyst. This week, it was a set of technologies from a company called MyOrigo Ltd. out of Finland. MyOrigo demonstrated the first smart phone Ive seen that could obsolete both the new Motorola MP x200 and PalmOne Incs new Treo 600. Just out of prototype […]

Sun and Microsoft Kiss and Make Up

Disclaimer: IBM, HP, and Microsoft are all current clients of mine. In what has to be a section out of “News of the Weird” Sun and Microsoft today announced they had settled and would cooperate going forward. What is particularly amazing is that some Sun products will now begin to run Windows platform offerings. The […]

Windows CE 5.0 Foresees Big Tech Advances

In the interest of full disclosure, Microsoft is currently a client of mine. Microsoft this week announced Windows CE 5.0, giving us a stronger sense of where Microsoft is driving that platform. Windows CE is the core platform that lies underneath the Windows Mobile products, which include PDAs and cell phones. It was called CE.NET […]

Wi-Fi in the Sky: the Boeing Connexion

As I sit here in an American Eagle commuter jet, flying from San Jose to Los Angeles and trying to write this column, one thing occurs to me: This Ferrari-branded notebook sure looks better when it isnt solidly stuck in my stomach. The second thing that occurs to me is, Ill probably never regain the […]